Have you talked to your customers about their need for security? Ransomware, malware, and breaches are all on the rise. Unfortunately, many small and medium-sized business owners don’t believe they are at risk. The fact is, today every business is at risk, regardless of size or industry, and a bad actor can gain access through an inadequately protected print device!
Educating your customers is a great way to differentiate your brand, provide an excellent customer experience, and grow your business by helping them to protect theirs! Here are five powerful links that can help you sell printer security.
1. Print Security Landscape Infographic
Source: Quocirca
The hybrid workplace brings a new set of security challenges. This infographic shows the results of a recent Quocirca study of 531 IT Decision Makers across the US, UK, France, and Germany.
2. Nearly A Million Printers At Risk of Attack, Thousands Hacked to Prove It
Source: Forbes
28,000 printers gave an unexpected lesson in cybersecurity when they were hacked, came to life, and printed a 5-step guide to keeping hackers at bay. A team of ethical “white hat” hackers from CyberNews took an interesting approach to warn the public about the potential perils of connected printers.
3. Printer Security Risks and How to Fix Them
Source: Business News Daily
Printers can store personal information, passwords, and proprietary data. They can also pose a security risk and are often an attack point for bad actors. Printing best practices can protect your business and data from threats.
Source: Forbes
An anonymous hacker known only as TheHackerGiraffe hacked 50,000 printers and used them to print a message in support of PewDiePie, a YouTube celebrity. All it took was access to the Shodan search engine and some basic hacker skills.
5. Copy Machines, a Security Risk?
Source: CBS News
The office copier has been a workhorse for over 50 years. But advanced technology has changed the game and made it a potentially dangerous hole in data security!
Every business is a potential target and it’s important to educate your customers about the risks and dangers. If you’re having trouble convincing them that they may be at risk, just show them these five links to help open their eyes to the very real dangers!
About ISI
Impression Solutions Inc. is a value-add distributor of printing and imaging solutions and is an OEM full-line authorized distributor of Kyocera Monochrome and Color Printers, Multifunction Units, Printer Accessories, Printer Supplies and Customized Printing Solutions. Their headquarters is in Columbus, MS.
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